USI Social Media Symposium to virtually host award-winning Australian social media professional


WHO: Dr. Karen Sutherland, Senior Lecturer at the University of the Sunshine Coast in Australia, will present the keynote presentation. In addition to her role at the University of the Sunshine Coast in Australia, she is a senior fellow of the Higher Education Academy, author of the award-winning text, Strategic Social Media Management – Theory and Practice, co-author of Public Relations and Strategic Communication and has contributed to the forthcoming book, Transmedia Brand Storytelling – From Theory to Practice. Sutherland is also the co-founder and Social Media Specialist at Dharana Digital, a specialized marketing agency that assists health and wellness coaches in obtaining leads by providing customized training in social media, web design and SEO.

WHAT: Each Spring Semester, the USI College of Liberal Arts, Foundation and Communications and Media Department present the Social Media Symposium, featuring a presentation focusing on the impact of social media on communications.

Sutherland’s virtual presentation is titled, “Social Media in Australia: Trends, Habits, Education and Employability.”

WHEN: The virtual presentation will begin at 6 p.m. tonight, Wednesday, March 22.

Sutherland will be available for virtual media interviews ahead of her presentation from 5:40-5:55 p.m. tonight, Wednesday, March 22.

Please RSVP to me by noon today, Wednesday, March 22. A Zoom link will be provided via email this afternoon.

WHERE: The virtual presentation will be presented live in Carter Hall, located in University Center West.