Two Ways To Enjoy this Program
In-person Watch Party in the Browning Gallery or Online
Join us in conversation with Dr. Marcia Chatelain as she discusses her Pulitzer prize-winning book, Franchise:Â The Golden Arches in Black America.Â
Dr. Marcia Chatelain set out to answer the question of how fast-food restaurants so thoroughly saturate black neighborhoods. McDonald’s has often been blamed for the rising rates of obesity and diabetes among black Americans. In Franchise, Chatelain uncovers a surprising history of cooperation among fast-food companies, black capitalists, and civil rights leaders, who–in the troubled years after King’s assassination–believed they found an economic answer to the problem of racial inequality.