EVANSVILLE, Ind. – The University of Southern Indiana (USI), based in Evansville, Indiana, announces the establishment of a new athletic partnership with Nike and BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands. Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider to USI Athletics while outfitting the University’s athletes, coaches, and community members in premier Nike product selection.
Todd Northrop, Vice President of BSN SPORTS Collegiate Select Program said, “We are thrilled to partner with NIKE and USI to advance the impact of their athletics program. This strategic partnership provides the finest apparel and athletic products to the Screaming Eagles athletic teams and benefits each student athlete on the athletic field or court. We are proud to be their partner and pleased that we can elevate the student-athlete experience.”
The agreement will encompass the 19 varsity sports in USI Athletics which compete primarily within the Ohio Valley Conference. USI will benefit from access to BSN SPORTS’ line of custom campus branding products and expansive support teams.
“USI Athletics is excited to partner with Nike and BSN. As we did our homework, it became evident that many Division I institutions were pleased with the service and care Nike and BSN provided their respective athletic departments,” said Jon Mark Hall, USI Athletic Director. “We look forward to Nike and BSN assisting us as we continue our journey in Division I athletics.”
