WHITING, Ind., Jan. 3, 2013 /PRNewswire/ — As 2013 arrives, with it comes new
calendars, new fashions and of course, new resolutions. Many of those new year’s
resolutions will involve getting healthier. A new CouponCabin.com survey reveals
that 65 percent of U.S. adults plan on making fitness-related new year’s
resolutions this year. Eating healthier, getting in better shape and losing
weight top the list, followed by exercising more at home and outdoors,
eliminating certain foods from diets and going to the gym more. This survey was
conducted online nationwide by Harris Interactive on behalf of CouponCabin.com
from December 17th to December 19th, 2012, among 2,309 adults ages 18 and older.
With so many people focused on improved well-being in the new year, they will be
hitting the gym en masse this January and some current U.S. gym members aren’t
thrilled about it. More than half (56 percent) of current gym members at least
somewhat dread the new year’s resolutions crowd, i.e. the group of people who
make fitness-related resolutions and crowd the gym, take up machines and leave
scarce equipment available. Fifteen percent report they completely dread the new
year’s resolution crowd.
Even though the gym will be packed in the weeks following New Year’s Day, many
will lose their motivation quickly. More than one-in-ten (11 percent) U.S.
adults have signed up for a gym membership as a new year’s resolution and quit
before the year was over, up from 7 percent who said the same last year. Women
are more likely to quit in less than a year than men, at 14 percent and 8
percent, respectively.
Eighty percent of those who have quit the gym within a year quit within five
months, with 4 percent saying they quit in January and 14 percent quitting in
February.
“Getting healthy is a common resolution for many people, and a fitness center
often plays a big role,†said Jackie Warrick, President and Chief Savings
Officer at CouponCabin.com. “Sometimes, though, cost can be a concern when it
comes to gym memberships. More than half of the people we surveyed said they
spent more than $26 per month on fitness-related expenses last year, which can
add up quickly. Get creative and consider low-cost fitness options around your
house and community to help save money.â€
For many people, their 2013 fitness budgets will remain in line with 2012.
Nearly three-in-four (73 percent) who spent money on fitness-related expenses
last year plan to spend the same amount on fitness-related expenses in 2013 that
they did in 2012. Sixteen percent plan to spend more and 26 percent plan to
spend less in 2013.
http://www.couponcabin.com/press-releases/
Survey Methodology:
This survey was conducted online within the United States by Harris Interactive
on behalf of Coupon Cabin from December 17th to December 19th, 2012, among 2,309
adults ages 18 and older; the 2011 survey was conducted online from December
15th- 19th, 2011, among 2,646 adults ages 18 and older. This online survey is
not based on a probability sample and therefore no estimate of theoretical
sampling error can be calculated.
