Attorney General Curtis Hill appears in a new public service announcement encouraging parents to talk to their children about the dangers of underage drinking. Also featured in the PSA is Summer Sanders, a swimmer who won two gold medals, a silver and a bronze in the 1992 Olympics.
“A text or a short conversation can go a long way,†Attorney General Hill states in the 30-second video, which is posted online. The PSA is intended to be shared via social media — especially during April, which has been designated as Alcohol Responsibility Month.
Studies indicate that young people using alcohol before age 21 are more at risk for violent behaviors; suicide; unsafe sex; and alcohol abuse later in life.
The ad campaign is sponsored by the Foundation for Advancing Alcohol Responsibility (Responsibility.org), which is a national not-for-profit working to eliminate drunk driving and underage drinking. The organization is funded by eight distillers.
