Encourages Spending With a Purpose
Youth First, Inc. has joined #GivingTuesday, a first of its kind effort that will harness the collective power of a unique blend of partners—charities, families, businesses and individuals—to transform how people think about, talk about and participate in the giving season. Coinciding with the Thanksgiving Holiday and the kickoff of the holiday shopping season, #GivingTuesday will inspire people to take collaborative action to improve their local communities and give back in better, smarter ways to the charities and causes they support.
Taking place December 2, 2014 – the Tuesday after Thanksgiving – #GivingTuesday will harness the power of social media to create a national movement around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are, today, synonymous with holiday shopping.
“#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,†said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.â€
Youth First has encouraged supporters to join in its #Unselfie (selfless selfie) campaign, a show of support for #GivingTuesday. Supporters, staff and volunteers have uploaded pictures to Facebook, Instagram and Twitter showing their support for Youth First. All donations support the organization’s mission to strengthen youth and families by placing Master’s level social workers in area schools and facilitating free evidence-based programs in the community. To donate to Youth First, visit www.youthfirstinc.org or call 812-421-8336.
About Youth First, Inc.: Youth First’s mission is to strengthen youth and families through evidence-based programs that prevent substance abuse, promote healthy behaviors, and maximize student success. Youth First partners with 50 schools across 5 counties to provide 34 social workers who assess needs, develop and implement prevention plans, and connect students and their families to community resources. Youth First also offers afterschool programs involving parents and caregivers to strengthen families. For more information about Youth First, please visit www.youthfirstinc.org or call 812-421-8336.
