EVANSVILLE, IND. (10/20/2023) University of Evansville (UE) alumna Brook Moffat has joined the University as the new Director of Marketing. Moffat brings nearly two decades of experience in marketing, communication, and events management in the U.S. and the U.K., most recently serving as Senior Manager of Integrated Marketing for Shoe Carnival in Evansville.
“My experience at UE shaped who I am today both personally and professionally. My education prepared me to excel in my career. The time I spent at Harlaxton opened my eyes to the world and led me to spend six years working in Glasgow, Scotland. Even my family and close friendships have stemmed out of the connections I forged as a student at UE,” said Moffat. “I couldn’t be more delighted to return to my alma mater and share the stories of impact that UE has made on so many people.”
In her capacity as Director of Marketing, Moffat will be tasked with charting the university’s marketing strategy, devising integrated marketing plans, and executing marketing initiatives. Her first day was October 2.