Jasper Community Arts Announces Rebranding to Jasper Arts in Celebration of its 50th Anniversary
Kyle Rupert, Executive Director, Jasper Arts
January 3, 2025
Jasper Community Arts, a beloved cultural cornerstone of the City of Jasper, is thrilled to announce a new chapter in its storied history. As the organization prepares to celebrate its 50th Anniversary in 2025, it will officially rebrand as Jasper Arts. This fresh identity reflects the evolution and growth of the department while honoring its enduring legacy of enriching lives through the arts.
The rebranding initiative, developed in collaboration with the creative firm Branded by Woods, encompasses a modernized visual identity and updated messaging that resonates with the vibrant spirit of the arts community in Jasper. The new name, Jasper Arts, underscores the department’s commitment to accessibility, creativity, and innovation while maintaining its proud roots as a department of the City of Jasper.
“This rebrand marks an exciting milestone for us,” said Kyle Rupert, Executive Director of Jasper Arts. “As we honor our 50-year history, we’re also looking forward to a bright future filled with new opportunities to inspire, engage, and connect through the arts.”
Since its founding in 1975, Jasper Arts has served as a hub for cultural expression and artistic exploration, offering a diverse array of performances, exhibits, workshops, and educational programming. The rebrand aims to build on this legacy by creating a refreshed and unified identity that aligns with the department’s vision for the future.
The new branding will officially launch in early 2025, coinciding with the organization’s year-long 50th Anniversary celebration. This milestone year will feature special events, performances, and initiatives designed to showcase the transformative power of the arts and highlight the contributions of Jasper Arts to the community.
Highlights of the rebranding include:
- A modernized logo that reflects Jasper Arts’ dynamic and inclusive approach to the arts.
- Updated marketing materials and digital platforms to enhance engagement with audiences locally and beyond.
- A renewed focus on accessibility and community connection, ensuring the arts remain a vital and accessible part of life in Jasper.
The announcement of this rebrand also reflects a broader vision for the future of arts and culture in Jasper, with ongoing discussions about enhancing facilities and programming to better serve the needs of the community.
Jasper Arts invites the public to join in the celebration and experience the unveiling of its new identity in 2025. Stay tuned for more details on anniversary events and the official launch of Jasper Arts’ refreshed brand.
For more information about Jasper Arts and its upcoming programs, visit www.jasperarts.org or follow them on Facebook and other social media platforms.
About Jasper Arts:
As a department of the City of Jasper, Jasper Arts has been a leading force in fostering creativity, cultural expression, and community connection for 50 years. Through diverse programming and initiatives, Jasper Arts continues to inspire and engage audiences of all ages and backgrounds.
About Branded by Woods:
Branded by Woods is a dynamic creative company with deep roots in the commercial print landscape. Over the years, we have expanded our offerings to include promotional products, innovative branding solutions, graphic design, event execution, and more. Our commitment to quality and creativity drives us to deliver tailored solutions that elevate our clients’ brands and connect with their audiences. With a focus on collaboration and excellence, Branded by Woods is dedicated to helping businesses thrive in an ever-evolving marketplace. Discover the power of effective branding with us. Learn more at: https://www.brandedbywoods.com/
