LEXtravaganza: Ultimate Kentucky Weekend Giveaway Announced


In what can only be described as the trip of a lifetime, America’s Best Racing, Horse Country, and Visit LEX have announced LEXtravaganza: a sweepstakes in which the winner and a guest will win an ultimate Kentucky getaway from April 12-15, 2018, featuring VIP access to racing at Keeneland; dining at the Ouita Michel family of restaurants, including Michel’s new concept, Honeywood; guided tours of local farms; a distillery visit; a shopping spree; and more.

The sweepstakes officially opened today and entries will be accepted until 10 a.m. on Nov. 7, when the winner will be selected. LEXtravaganza hopefuls can enter to win at https://www.americasbestracing.net/Lextravaganza-sweepstakes as well as gain an additional entry to the contest by tweeting, “I’ve signed up to win the LEXtravaganza Sweepstakes from @ABRLive, @KYHorseCountry, & @VisitLEX and you should, too!” through the contest’s Rafflecopter widget.

The winner and a guest will receive a gift card covering air travel to Lexington, Ky., for the packed three-day weekend, which will include a stay at 21c Museum Hotel and breakfast at Lockbox restaurant located at 21c as well as VIP visits to Horse Country member locations and Woodford Reserve Distillery in Versailles, Ky.

Additionally, the LEXtravaganza winner and guest will experience VIP hospitality at Keeneland, plus a $1,000 shopping spree at Ariat International’s new Lexington brand shop at The Summit at Fritz Farm, two hat or fascinator selections from the ABR Collection by Christine A. Moore Millinery, and a Bills Khakis ensemble (pants and shirt) from Logan’s of Lexington.

“Horse Country is a place you have to experience to believe, so we’re looking forward to hosting our winners with true Kentucky hospitality, and to showing them all of our favorite places and things to do,” said Anne Hardy, executive director of Horse Country.

“From the foaling barn to beyond the finish line, America’s Best Racing provides fans with a complete Thoroughbred experience. LEXtravanga takes it a step further,” said Stephen Panus, president of TJC Media Ventures. “We’re thrilled to send a lucky fan and their guest to the heart of the Bluegrass to experience an amazing weekend next spring thanks to a partnership with Horse Country and Visit LEX.”

“Lexington, Ky., is surrounded by more than 400 horse farms and nine bourbon distilleries, so we know horses and bourbon very well. But most people don’t know that our city is home to some of the best cultural, restaurant, and shopping experiences in the South,” explained Gathan Borden, vice president of marketing at Visit LEX. “We want people to be able to experience our southern hospitality firsthand, and what better way to do that than to partner with America’s Best Racing and Horse Country to provide a once-in-a-lifetime experience for someone. Lexington is one of those places where you get those big-city amenities with the backdrop of a small town, and we cannot wait to welcome the winner to a city that we love so much.”

About America’s Best Racing:

America’s Best Racing is a multimedia fan development and awareness-building platform, initiated by The Jockey Club, designed to increase the profile and visibility of North America’s best Thoroughbred racing events with a primary focus on the sport’s lifestyle and competition.  You can follow America’s Best Racing at americasbestracing.net as well as on social media platforms Facebook, Twitter, Pinterest, YouTube, Google+, Instagram, and Snapchat.

About Horse Country Inc.:

Based in Lexington, Ky., Horse Country is a not-for-profit that offers fans a behind-the-scenes look at the racing industry through tours of member farms, veterinary clinics, and other equine attractions in Kentucky. Check out Horse Country on Instagram @visithorsecountry, Facebook @kentuckyhorsecountry, and Twitter @kyhorsecountry.

For more information: www.visithorsecountry.com/

About the Lexington Convention and Visitors Bureau

The Lexington Convention and Visitors Bureau is a not-for-profit destination sales and service organization that promotes Lexington and the Bluegrass region as an outstanding destination for convention, business, and leisure travel. For more information, go to http://www.visitlex.com or follow them on the social media platforms of Facebook, Instagram, Twitter, and YouTube all under the username of @VisitLEX.


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